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Adding passion to the retail experience.
Retailers are continually pushing the envelope, raising the bar to redefine the shopping experience with innovative, immersive store concepts. To succeed in this competitive environment in the future, retailers must re-explore basic customer desires and translate needs into a genuine passion for their brands. They must create dynamic, emotionally charged experiences—meaningful encounters that bridge digital and human connections.
Related Work
Related Insights
The Power of Nostalgia: Designing for Instant Emotional Impact
Emotional connection is critical for a brand because it creates a deeper connection with consumers, influencing loyalty, purchase behavior, and overall brand perception. By evoking
The Top Trends in Brand Strategy and Positioning
Brand strategy and positioning are like a compass and a spotlight for your business. A compass guides decision-making and operational actions, keeping you on track
Novelty Retail Experiences: Trends and Predictions
Trends in novelty retail experiences are redefining how brands connect with consumers. These immersive and unexpected spaces offer a sense of discovery, tapping into customers’
Related News
H2D Collective Launches With Aim of Humanizing Digital Transformations
Industry leaders ath Power, Bridjr, Engageware, Intel, JohnRyan, OPTiFi and SLD have joined forces to create a new collective: H2D. An acronym for Human to
SLD Makes “Top 50 Branding Agencies” List
Agency Spotter has released its latest Top 50 Branding Agencies Report, and SLD is proud to have ranked #9 on a list in which almost
SLD Sponsors RGD Award for Packaging Design (Series)
Shikatani Lacroix Design is proud to have once again sponsored the Award for Packaging Design (Series) at the annual RGD Student Awards. The 2019 winner
Related Speaking Engagements
Embracing Future Transformation
The Association of Professional Futurists (APF) is a global community of futurists whose main focus is to promote the value of Strategic Foresight and Future
Self-Service Innovation Virtual Summit
The Self-Service Innovation Summit took place between December 8-9, and examined the many technological advances that are changing the retail landscape. With a focus on self-service,
Insights for Retailers & CPG Brands in the Post-COVID-19 World
Amidst the COVID-19 pandemic, BXP and VMSD Magazine partnered to host a webinar focused on the current customer landscape and how it might change in
Related Awards
Innovation Meets Recognition! SLD is Proud to Bring Home Four Awards at the 17th Edition GRANDS PRIX DU DESIGN
We are excited to announce that SLD has been recognized at the GRANDS DU PRIX DESIGN Awards for our design works on the Chongquing Rural
SLD Recognized at The China Business Impact Awards
We’re thrilled to share that SLD was awarded second place for the “Most Innovative Business Solution of the Year” under the China Business Impact Awards,
SLD Takes Home Two Awards at GOOD DESIGN®
We’re excited to announce that SLD has won the GOOD DESIGN® Awards 2023 for two projects — Tetley Live Teas and Renée’s Dips! Founded in
