White Papers

Latest White Papers

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How Foodservice Brands Can Turn Recognition Into Emotional Connection

In the Foodservice industry, loyalty can be won or lost in a heartbeat, and being recognizable isn’t enough to keep it. Our Think Blink Foodservice...

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The Inheritance Imperative: How Branch Design Captures Loyalty in The Great Wealth Transfer

A $124 trillion wealth transfer is reshaping the future of wealth management. Based on a dual-market study of 1,600 investors and 750 bankers across Canada...

Why CPG Brands Are Winning Attention but Losing Emotional Connection

In a market where consumers make decisions “in the blink of an eye,” many CPG brands perform well on getting noticed, with 61% of consumers...

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The Teller Paradox: Speed Versus Privacy in Bank Teller Modernization

This study analyzes insights from more than 850 North American consumers and 500 banking leaders across the U.S. and Canada to examine the growing tension...

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2026 SLD Trends Report

2026 brings a new set of pressures and expectations as global tensions, economic strain, and rapid technological shifts reshape how consumers interact with brands. In...

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Why Restaurant Chains Need More Than Customer Experience to Build Loyalty

The Brand Promise Think Blink Gap: A Comprehensive Analysis of Restaurant Chain Performance in the Fast Casual and QSR Landscape This joint study by SLD...

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Why Community Banks Need to Turn Legacy Trust Into Modern Loyalty

Community banks have long been trusted for their personalized service and deep community roots. However, as technology reshapes consumer expectations and larger institutions dominate the...

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What Community Banking Means to Consumers Today

The definition of community is shifting, and with it, the role of financial institutions in fostering trust, engagement, and long-term loyalty. Traditionally, community banks thrived...

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Why Community Banks Are Losing Customers and How They Can Win Them Back

Community banks, once the backbone of the U.S. financial sector, are facing an existential crisis. More than 3,800 institutions have disappeared since 2004 due to...

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The Brand Connection Crisis: How Loneliness Is Changing Customer Loyalty

Loneliness is increasingly being recognized as a global challenge. In May 2023, the U.S. Surgeon General went so far as to call loneliness a public...

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The Restaurant Loyalty Gap: Why Some Chains Thrive While Others Struggle

The casual dining and fast casual restaurant industries have faced significant challenges, with many well-known brands struggling or closing locations. Reports highlight an industry in...

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2025 SLD Trends Report

The road to 2025 is marked by shifting priorities and expectations. As consumers redefine their values in response to economic pressures and cultural changes, brands...

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How Digital Signage Improves the Bank Branch Customer Experience

THINK Digital signage in bank branches has become essential in transforming customer experiences and communication methods. However, there remains a debate in many institutions on...

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Win The Race Of Branch Transformation: 5 Strategies For Banks

A massive investment swing from digital transformation to retail networks is happening among financial institutions. Bank of America, JPMorgan Chase, and PNC Bank recently made...

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2024 SLD Trends Report

The world appears to have drastically changed in 2023. With conflicts erupting all over the world, inflation taking hold, and the unprecedented growth of commercially...

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Using Gamification For CPG Brands

In an age of information overload, the CPG industry is constantly looking for innovative strategies to capture consumer attention. One viable approach is the integration...