store design

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What’s Annoying Customers With Digital Signage and How To Fix It

Digital signage, when used effectively, can be a powerful weapon for capturing the hearts and minds of consumers during their shopping experience. Many merchants now use digital signage to promote bargains, content, and other offerings throughout their networks. The misuse of digital signage, on the other hand, can irritate customers, leading to complaints about obtrusive […]

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The Power of Concept Stores with Little or No Inventory

Concept stores are an innovative departure from conventional brick-and-mortar stores, offering carefully curated, immersive encounters with a brand. Investing in a store that features minimal or no products on-site seems bold and costly. Why should brands consider such an investment? While profitability might not be the immediate outcome, concept stores possess great marketing potential. Their

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What Retailers Need to Know About COVID Vaccines

The distribution of COVID-19 vaccines has begun, and with them come a welcome light at the end of the tunnel for retailers who faced unprecedented challenges in 2020. Even those that did well, such as grocery stores and big boxes, have faced unforeseen challenges – who would ever have imagined that policing hand sanitization or

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Strategies For Retail Brands During and After COVID-19

Amidst COVID-19, many retail industry experts’ response to the pandemic has been to question the future relevance of the bricks and mortar retail channel. They argue the pandemic has accelerated the current damage created by trade wars, the consumer shift to online retailers and the fact that North America is over stored, leading to the

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What Will Retail Design Look Like in 2020?

As we approach 2020 and a new decade, there are arguably more questions than there are answers for what the future of retail design will look like. Every year it seems we have a new “most interesting store in the world” that boasts the latest technology and design trends, but what has staying power still remains to

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Using Retail Design to Bring Your Brand to Life

Does the design of your store or restaurant reflect your brand’s personality? Or is it out of sync with the message that you want to convey? Retail design is a physical representation of a brand that shapes customer experiences. Lighting, color, materials, fixtures, layout, commercial retail graphics, and digital signage all influence perceptions and express

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