Your product is not your product anymore. Your brand experience is the real product you are selling. The good or service your customers pay for makes up one part of that experience – but increasingly, what makes a brand stand out is something quite different. An immersive experience is one that wows customers and at […]
Why Retail Brands Need Cross-Functional Thinking Read More »
Seniors are about to take over the world. Between 2025 and 2050, the number of seniors on the planet will double, and for the first time in history, there will be more people over 65 than children under age 5. How this massive demographic change will impact us is not entirely clear, but industries need
What Retirees Need from their Banks Read More »
SLD recently won Silver at the Shopper Innovation Awards for our work with China Zheshang Bank (CZ Bank) in the In-Store Engagement category. The annual awards, produced by strategy, celebrate the best in retail-focused campaigns as well as consumer packaging. “We are extremely proud of the work we did with CZ Bank and to be recognized by strategy is a honour,” says Jean-Pierre
SLD Wins Silver at Shopper Innovation Awards Read More »
2016 was the year an unprecedented shift happened in Canada’s demographic make-up: for the first time in recorded history seniors outnumbered people under 14 – and the US is likely to follow suit in the next 5 years. By 2050, seniors who may heed the help of professionals like Burzynski Elder Law, will make up
What Retirees Want from their Banks Read More »
Robots, chatbots, virtual reality, and geofencing are some of the hottest new tech trends that retailers are testing out — but how do you know what’s just a fad and what investment will deliver lasting results? Retailers know they need digital experiences, but at the current pace of change it’s easy to put the cart
How Digital Can Help Employees Deliver Better Service Read More »
In partnership with Cineplex Digital Media, we hosted our first Executive Breakfast Summit on April 10 in Toronto. President Jean-Pierre Lacroix, and Fab Stanghieri, General Manager of Cineplex Digital Media discussed “The Changing Physical and Digital Consumer Landscape.” At Cineplex Digital Media, they believe screens have the power to revolutionize how the world does business. When used to their
SLD Hosts First Executive Breakfast Summit Read More »
Shikatani Lacroix has won a Gold APEX Award at the Digital Signage Expo (DSE) for designing an immersive restaurant bar experience for Boston Pizza. Shikatani Lacroix received a Gold APEX award in the Food & Beverage category, selected by an independent panel of 10 industry experts and journalists. The award was presented at the DSE 2018 APEX awards gala
Shikatani Lacroix Wins Gold APEX Award Read More »
With Amazon Go’s “just walk out” grocery store finally up and running as of January 2018, everyone in the supermarket industry from cashiers to CEOs are watching with bated breath. Is Amazon intending to implement throughout the Whole Foods network? Will other grocers adopt the same strategy? Will governments start taxing and regulating automation with rollouts
Will Your Customers Love or Hate Automation in 2025? Read More »
How far can self-service go? What conceptually is self-service, and what does it have the potential to be? Self-Service Banking Europe 2018 features more than 40 speakers from leading banks and industry experts from around the world. Join SLD president Jean-Pierre Lacroix as he presents on the limits of the channel and examines how banks can get
Self-Service Banking Europe 2018 Read More »
We recently launched a new branch design in Beijing for CZ Bank, which included a cute and entertaining robot with was cartoon-like features and a child-like voice. The purpose of the robot was to serve as a secondary greeter when the branch was extremely busy, and although it functioned as planned, its role was more to
Meet Erica, Your New Robot Banker Read More »
Crafting a ‘Branch of the Future’ Design Strategy in the Digital Age As the role of branches continues to evolve, banks and credit unions alike are wrestling with big questions about their retail strategy. How do you ensure your branch network remains relevant with today’s digital consumers? Should you consider alternative branch formats, and if
Financial Brand Forum 2018 Read More »
“Smart banking” is a catchy phrase that implies that the banking experience is better for customers. But the reality is that smart banking isn’t any smarter than banking used to be. This white paper explores the limits and possibilities of the smart banking trend and will help you decide if it’s right for your financial institution. Fill out
Are Smart Banks a Smart Idea? Read More »
The convenience of Amazon Go – a completely automated shopping experience, free of cashiers, queues, and check-out counters – hasn’t quite materialized as quickly as promised. When the retail giant first announced its ambitious concept, it promised to bring the idea to the public by early 2017, but so far the project seems to be floundering. While
How Retailers Will Compete with Amazon Go Read More »
There is no question that automation can provide banks with benefits beyond efficiency. However, in the excitement around the new possible efficiencies that more intelligent machines can offer, banks may be inclined to jump the gun and invest in a “smart” system that will end up costing them in the end. Not only is there
What Not to Automate Read More »
Nobody can predict the future, but Apple and other forward-thinking companies have demonstrated that you can help create it. The banking industry is faced with numerous changes that are challenging banks to envision a future that looks quite different from the way we bank today. Before banks can seize the opportunity, embrace change and shape the future
How Banks Should Start Preparing for 2050 Read More »
Marrying digital and foodservice is an ever-growing trend and is necessary to capture Millennials’ attention. That is why we sat down with Boston Pizza‘s Paulo Ferreira, Senior Director of Design, to discuss the restaurant’s new design and digital integration at their flagship Toronto location. Boston Pizza was trying to get Millennials off their phones and engaged
Behind the Scenes of Boston Pizza’s New Design Read More »
Shikatani Lacroix’s design of China Zheshang Bank was awarded an ICX Association Elevate Award for Best ICX Deployment for Financial Services at tonight’s awards reception. “We’re overjoyed to bring home another Elevate Award, as it speaks to the innovative work we’ve done with CZ Bank and our partner in China, MetaThink,” said Marcos Terenzio, Director of
Shikatani Lacroix Wins ICX Elevate Award for CZ Bank Read More »
Shikatani Lacroix and China-based partner MetaThink were awarded an Honorable Mention in Commercial Competition at the 10th annual International Design Awards for their collaborative design of China Zheshang Bank. IDA honorary juries examined over 1000 entries submitted by architects and designers of interiors, fashion, products, and graphics from 52 countries throughout the world. After final decisions
International Design Awards recognizes CZ Bank Read More »
Immersive design agency Shikatani Lacroix Design (SLD) and Chinese strategic innovation and branding consultancy MetaThink have proven the effectiveness of combining neuroscience and virtual reality to test consumers’ emotional responses to a virtual retail environment by recording the same consumer responses to the physical one. A world first, this research validates the use of VR
New Research Validates VR and Neuroscience as Effective Retail Design Tools Read More »
Branch Design: Built environments for a new era in banking The 19th century American architect Louis Sullivan coined the phrase “form follows function.” In the 21st century, Sullivan’s law still governs the built environment. Learn how design professionals are applying it in blueprints for a modern branch that serves not only as a banking establishment,
Bank Customer Experience Summit 2017 Read More »
