Agency Spotter has released its latest Top 50 Branding Agencies Report, and SLD is proud to have ranked #9 on a list in which almost 2,000 branding agencies were evaluated. Based on credentials, expertise, client feedback and project work, Agency Spotter’s quarterly report highlights the top branding agencies from around the globe. SLD is just […]
SLD Makes “Top 50 Branding Agencies” List Read More »
Consumers have made a significant shift to shopping and banking online and through their mobile devices. Despite this, the promised benefits of utilizing mobile to make the bricks-and-mortar experience more convenient and engaging have not yet come to fruition. Mobile devices have evolved significantly, but the bandwidth that serves as their backbone has not, leaving
5 Insights for a 5G World Read More »
Where will disruption in the banking industry come from next? Just when banks have caught up to digital banking platforms innovated by Fintechs and are embarking on building meaningful, trusting relationships with customers, something else will come along and throw a wrench in the works. Knowing what’s coming is half the battle. Read this white
The Three Big Changes That Are Coming to Banking (And How to Handle Them) Read More »
The majority of companies today are going through varying degrees of transformation to remain competitive. The changes range from improving efficiencies through new technologies and processes to rethinking supply chain in order to gain greater value. Irrespective of the degree or area of change, the biggest challenge in ensuring organizational change is executed quickly is
5 Ways To Ensure Your Employees Embrace Change Read More »
Retail banks have spent years catching up with the wave of technological advances that shook the industry with the impact of startup fintech companies. Now that the dust is settling and most large banks are well on their way to providing seamless digital banking solutions, what will differentiate one bank from another? How will retail
Why the Bank Branch is Still Relevant Read More »
As the applications for Artificial Intelligence (AI) become broader, we are told to expect a brave new world. In spite of the hype around smart machines, the truth is that we don’t know how an onslaught of robot workers will change the planet, and for retailers, how that will directly affect their business. What we
How Retail Brands Can Leverage AI Read More »
Part of SLD’s team recently had the opportunity to attend a Capital Markets workshop hosted by CIBC. The event focused on the current global economic cycle and discussed whether a new financial crisis could be on the horizon. CIBC’s top analysts also provided great insights and trends on the Merge & Acquisitions market. Here are our
Highlights from CIBC’s Capital Markets Workshop Read More »
As retailers look to provide a credible response to the online-only threat of companies such as Amazon and eBay, the option for buying online and picking-up in store (BOPIS) is gaining traction. The initiative is part of a larger focus on providing customers with greater convenience, from speeding up delivery and reducing inefficiencies, to better leveraging
How to Deliver the Best BOPIS Experience Read More »
There was a time when everybody made their own clothes or had them made by a tailor or seamstress. You had only a few things in your wardrobe, but they fit you perfectly and were made to last. Fast forward to today, we’ve got ubiquitous, cheap, fast clothing in abundance but there’s a wave rising
The Keys to a Bespoke Apparel Experience Read More »
The companies that truly succeed are those that get off the “follow the leader tread mill” and focus on what truly is relevant to their customers. It’s not about omni-channel or what you think you know. It’s about the insights your customers are not telling you. Those deep emotional needs that current companies are not
Does Your Brand Have A Lasting Legacy? Read More »
There are various types of research and it can be difficult to determine when best to use them as you look to gain insights throughout the transformation process for both internal and external stakeholder validation. To assist in planning and implementing a consumer study here is a worksheet with eight easy-to-follow and understand steps. WHAT
Worksheet: Finding the Insights that Drive Foresight Read More »
Physical stores have the potential to become the most powerful media channel available to brands, but it requires that everything about the physical store, how it’s planned, located, designed, staffed, and measured must be re-engineered. Today we speak with futurist, author, businesses advisor, and the founder and president of Retail Prophet, Doug Stephens. Transcript Melinda: Hi,
The Store as a Media Channel Read More »
For brands, the key to growing marketshare and consumer loyalty often lies in fulfilling consumer’s deep subconscious emotional needs that other brands have failed to meet. Delivered through innovative and at times disruptive products and solutions, many companies have accomplished this feat by moving a consumer from needing something to desiring it. Getting to the heart of what drives
Using Neuroscience to Better Understand Consumer Behavior Read More »
In the last decade, an ever-increasing share of the consumer market has been moving online. Although e-commerce sales have yet to eclipse brick-and-mortar retail transactions, the integration of young millennials and Gen X consumers into the market has pushed the trend further into the digital world. While many core marketing principles still remain the same in the
Marketing in an E-Commerce Era Read More »
We’re back with Kunal Chopra for Part 2 of our discussion about artificial intelligence. In Part 1, Kunal defined artificial intelligence and gave us a high level understanding of what it. Now we’re going to talk about the application of artificial intelligence to the world of retail. In this episode, Kunal is going to tell us
Part 2: Artificial Intelligence and the Retail Industry Read More »
The International Luxury Hotel Association will be hosting their eighth event, INSPIRE ’19, at the Four Seasons Miami from December 3-4, 2019. As part of the conference, SLD’s Jean-Pierre Lacroix will be speaking on the future scenarios that will have the greatest impact on the luxury hotel industry. Seeing the Future Around the Corner Most
Shikatani Lacroix Design’s founder and president, Jean-Pierre Lacroix, will be speaking at the 2019 Think Global Conference, hosted by The International Trade Council. Jean-Pierre’s talk will be centred around how brands can future-proof their organization, and will leverage 30 years of industry experience and research. Steps to Future-Proofing Your Organization Taking a short-term view of
Think Global Conference Read More »
The core consumer is the foundation of a brand. Companies are formed to solve their pain points, campaigns are designed to pique their interest, and products are developed to keep them coming back. However, oftentimes a promising new consumer arrives on the horizon – leading to the dilemma of how to spend precious corporate resources
How to Turn Growth Consumers into Core Consumers Read More »
Every project needs to be clearly defined from the onset to ensure the efforts and investment provide the greatest chance for success. A poorly defined direction or desired outcome has the potential of creating internal strife, anxiety and lack of cohesion, putting at risk not only the given initiative but many future projects as companies
Worksheet: Project Charter Read More »
Cable, internet, and mobile phones have been the bread and butter of telcos for many years, however, growth in these categories is dwindling and brands are beginning to feel the heat. Today, we speak to Will Gibson, a telco retail and marketing expert who’s seen the industry shift from his days at Blockbuster to becoming
How Telco Companies Can Remain Relevant Read More »
