Shikatani Lacroix Design has designed a winter-themed, holiday décor kit and digital signage content spots for 1,200 TD Bank branches, bringing a consistent and professional look to its holiday décor across the branch network. SLD was asked to develop a festive, inclusive, non-denominational, and cost efficient holiday décor kit. The branding exercise looked to standardize […]
Shikatani Lacroix Designs Holiday Program for TD Bank Read More »
In decades past, healthcare organizations related to patients in a model that has been called “paternalistic”, in which doctors prescribe treatment and patients follow their instructions. However, as information has become ubiquitous, regardless of its actual quality, patients are coming into treatment armed with questions and asking for options, forcing the move to a model
Why Engagement is Critical in Today’s Healthcare Marketplace Read More »
With the recent relaxation of Chinese banking regulations, the Chinese banking industry has begun to change dramatically and with that a new Chinese banking consumer is emerging. Until recently, there was little need for differentiation in the banking industry and as a result, every Chinese banking customer was treated the same. Now Chinese consumers are
How to Succeed in the New Chinese Retail Banking Industry Read More »
The Key Roles of Branding and Brand Implementation In recent years, North American healthcare has been one of the most targeted industries for M&A activity. Reflecting this, the volume of industry mergers, acquisitions and joint ventures has doubled since 2009. There are many drivers of this including the Affordable Care Act (ACA) of 2010 which
Successful Healthcare Provider Mergers and Acquisitions Read More »
Millennials are entering an important life stage for banks as this segment of the population is starting to build wealth while driving potential sales growth in financial products and services. As Millennials provide banks with continued growth opportunities, banks must understand their needs and expectations in order to create a strong affinity with these future wealth generators.
Banking on the Ultimate Millennial Experience Read More »
Branding and design agency Shikatani Lacroix won a Silver Retail Store Design award at the ICSC Canadian Shopping Centre Awards for its work with M&M Food Market. The ICSC Canadian Shopping Centre Awards Program honors the industry’s brightest and best, acknowledging outstanding achievements in the marketing, design and development of retail properties and retail store designs. “Thank you
Shikatani Lacroix Wins ICSC Canadian Shopping Centre Award Read More »
PROJECT CZ Bank CLIENT CZ Bank Shikatani Lacroix partnered with MetaThink to leverage its new positioning and identity design for China Zheshang Bank by designing new flagship and community branch formats. Related Services Brand Delivery Design Innovation Digital Experiences Environmental Design Share on twitter Share on linkedin BACKGROUND Headquartered in Hangzhou, China, China Zheshang Bank
York Region has partnered with Toronto design firm Shikatani Lacroix to create a strategic rebrand of its economic development program York Link, formerly Centres and Corridors. Shikatani Lacroix was retained to develop a fully integrated marketing and communications strategy, which included a new logo, tagline and brand guidelines, designed to promote the region as the
Shikatani Lacroix Rebrands York Region’s Centres and Corridors Read More »
RETAIL Adding passion to the retail experience. Retailers are continually pushing the envelope, raising the bar to redefine the shopping experience with innovative, immersive store concepts. To succeed in this competitive environment in the future, retailers must re-explore basic customer desires and translate needs into a genuine passion for their brands. They must create dynamic,
CORPORATE Sparking emotional lightning for corporations We believe sparking an emotional connection—a very real, intimate, and powerful bond—is essential to achieving retail success in the future. This philosophy applies as much to corporations as it does to any brand. While many retailers fixate on achieving short-term goals, our prime objective for every corporation is to
FOODSERVICE Tomorrow’s menu—memorable experiences that connect emotionally with customers. Few industries are as aggressively competitive as food service. With such a huge menu of choices—from eat-in to take-out, fast food to leisurely dining, value-driven to indulgent—how food service brands capture the public’s imagination depends on the memorable experiences they create that connect emotionally with their
CPG Standing out on the packaged goods shelf now and in the future. Making their products stand out on crowded shelves is the goal of every food and beverage packaged goods marketer. With a teeming landscape of more than 45,000 products fighting for consumer attention and long-lasting loyalty, reducing this overwhelming choice can be achieved
FINANCIAL SERVICES Investing today in profitable brand futures for financial institutions. Financial institutions face branding and design challenges just like any other brand. In fact, because their business is their customers’ money, they are retailers who must work even harder at earning consumer trust and maintaining long-lasting loyalty. DOWNLOAD Related Work Related Insights Related News
Financial Services Read More »
Specialty frozen food retailer M&M Meat Shops, now M&M Food Market, has partnered with Toronto design firm Shikatani Lacroix to embark on the most transformative redesign in the brand’s 35-year history. To support the reinvention of the M&M brand, Shikatani Lacroix designed a new store concept and in-store experience, developed a new logo, redesigned the
Shikatani Lacroix Redesigns M&M Meat Shops Read More »
Ever get the feeling that you’re living in the future? Smart accessories can wake you up at the optimal time in your sleep cycle. Cars can drive themselves. And packaging can communicate with you, sharing more information about the product inside than what you can read on the label. The use of augmented and virtual
AR/VR Tech in Packaging: Here to stay or gone tomorrow? Read More »
The digital design strategy sphere represents the next frontier of competitive advantage. With product information at their fingertips, digital retail technologies connect and empower today’s customer like never before. Consumers expect to be engaged and communicated information relevant to their lifestyle and needs. Online and mobile, from show-rooming to price-checking, consumers are swiftly shifting the
Blink Factor in the Digital Retail Sphere Read More »
To effectively represent its national membership, CRFA needed a name that was strong, clear and memorable. The new name Restaurants Canada builds on its past brand equity while signalling a new era for the association.
Restaurants Canada Read More »
Six steps towards ensuring brand alignment Shikatani Lacroix has conducted a study on brand coherence with more than 120 companies worldwide to determine how businesses create and refine their brand position, and integrate it within their organization. The report looks at the perceived impact of an organization’s branding initiative and the challenges to launching an
Organizational Brand Coherence Read More »
Petro-Canada needed a new communication strategy for employee branding and student recruitment.
