Brand Engagement

Shikatani Lacroix Helps ACE Bakery Break into the Mid-Tier Artisan Market

Shikatani Lacroix helped ACE Bakery introduce its River Road Bakehouse brand to consumers with an eye-catching new logo and vibrant package designs that stand out in the growing mid-tier artisan bread category. “We’re so excited about the look that Shikatani Lacroix has created for River Road Bakehouse’s logo and packaging,” said John F. Kennedy, VP […]

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International Design Awards recognizes CZ Bank

Leave a Comment / Sebastian Maynard

Shikatani Lacroix and China-based partner MetaThink were awarded an Honorable Mention in Commercial Competition at the 10th annual International Design Awards for their collaborative design of China Zheshang Bank. IDA honorary juries examined over 1000 entries submitted by architects and designers of interiors, fashion, products, and graphics from 52 countries throughout the world. After final decisions

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Bank Customer Experience Summit 2017

Leave a Comment / Sebastian Maynard

Branch Design: Built environments for a new era in banking The 19th century American architect Louis Sullivan coined the phrase “form follows function.” In the 21st century, Sullivan’s law still governs the built environment. Learn how design professionals are applying it in blueprints for a modern branch that serves not only as a banking establishment,

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VR and Neuroscience Enabled Agile Design

Leave a Comment / Digital Experiences / Sebastian Maynard

Retail banks are facing challenges from every direction, from the stealth erosion of accounts to competing banks; from online only financial institutions to non-traditional banking platforms. On top of that, banks are reckoning with how they can gain greater value from their retail network. The challenge would be less daunting if it weren’t for the

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Overcoming Stealth Attrition in Retail Banking

Leave a Comment / Financial Services / Sebastian Maynard

Purpose SLD conducted a national U.S. survey of 1,100 respondents to understand their banking behavior and the level of risk from new emerging mobile and non-traditional banking platforms. The study was conducted in February 2017 and forms part of a strategic review of the evolving role and value the physical branch can provide in building

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DSE 2017: Getting to the Heart of How Consumers Shop

Leave a Comment / Sebastian Maynard

Getting to the Heart of How Consumers Shop is Now a Reality The world is witnessing the convergence of two massive trends that are influencing and impacting how we create meaningful user experiences. The rise of fifth-dimension design through the use of virtual and augmented reality is creating immersive experiences that emotionally connect with consumers

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Maximize Your Restaurant’s Efficiency: 6 Proven Strategies to Reduce Wait Time

Food Service / Sebastian Maynard

Many things seem to get in the way of you and your food when you are hungry and short on time. Wait times exist throughout the experience, whether you are grabbing a snack at a limited-service fast food restaurant or dining at a full-service sit-down establishment. For example, there is a delay between walking in

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Why Customers Aren’t Asking for Your Financial Advice

Financial Services / Sebastian Maynard

One of the top five things people want from their banks is advice on how to better handle their money. But although banks offer such services, consumers, especially Millennials, are not actually asking for this advice. This CGI report puts banks at the bottom of the list people turn to for consultation when making a

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Three Visual Strategies to Connect with Banking Customers

Financial Services / Sebastian Maynard

In a competitive banking landscape, it is often difficult to stand out and truly connect with customers. Financial services are challenging to promote. They are complex and mostly conceptual, and can lead to financial institutions all seeming the same. Branding can help solve these issues. It can differentiate a financial institution by expressing an identity

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Eight Foodservice Design Trends Influencing Your Customers Today

1 Comment / Food Service / Sebastian Maynard

For almost 30 years, our firm has been involved in foodservice design and worked with clients ranging from small independent operators to the large multinational chains. Through these many years of experience, we have always strived to push the envelope of our designs to ensure our clients not only remained relevant, but more importantly that

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How to Attract Your Target Customers

Leave a Comment / Financial Services / Sebastian Maynard

The branch of the past is dead. The strategies that used to reliably bring in customers have gone the way of the floppy disk and it’s finally time to move on. Connecting with customers in a new financial services industry won’t be easy, but it will be rewarding – as long as you can target

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Brace for More Changes in the Banking Industry

Financial Services / Sebastian Maynard

We recently spoke at the BAI Beacon conference held in Chicago about the work we completed for Regions Bank, a large regional bank with roots in Birmingham, Ala. The conference was well attended by more than 1,500 bank leaders and executives covering a wide range of relevant topics providing insights into what is top of

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How Banks Can Fill The Financial Literacy Gap

Leave a Comment / Financial Services / Sebastian Maynard

It’s never good news to hear about the debt load carried by the average North American. The increasing cost of living and the lack of a corresponding increase in wages, the increasing costs of post-secondary education, the demise of workplace pensions, and medical costs for U.S. citizens all add up to put the populace in

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Shikatani Lacroix Celebrates the Edmonton Oilers with Pepsi

Leave a Comment / Sebastian Maynard

Shikatani Lacroix designed a sponsored wall in Rogers Place in Edmonton, Alberta, to celebrate Pepsi Canada’s sponsorship of the Edmonton Oilers. Engaging hockey fans with the excitement of Pepsi’s brand, this massive corner of the arena is impactful, enticing, and eye-catching. It uses dynamic phrases and images rooted in the Edmonton Oilers community and focuses

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What Agile Banking Means to Today’s Customer

Financial Services / Sebastian Maynard

In the world of banking, customers’ priorities are shifting. Omni-channel banking services, though still desirable, are giving way to highly curated and differentiated experiences that create deeper emotional connections. Recent research conducted by our firm for the banking industry clearly identified the branch continues to play a pivotal role in building relationships, with branch staff

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Lacroix Discusses AR, VR, and Neuroscience on HOW Design Live Podcast

Leave a Comment / Sebastian Maynard

Jean-Pierre Lacroix, President of Shikatani Lacroix, joined Ilise Benun on the HOW Design Live Podcast to discuss his upcoming presentation at HOW Design Live. Shikatani Lacroix has pioneered the combination of Augmented Reality (AR), Virtual Reality (VR), and neuroscience to design spaces that engage and attract customers. Jean-Pierre Lacroix discusses how this research empowers designers

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Centre for Digital Experience

Leave a Comment / Sebastian Maynard

What is Digital Experience and Why It Matters When: Tuesday, March 21st, 5-7:30pm What: Centre for Digital Experience (CDX) Where: Marriott Hotel, Toronto The Centre for Digital Experience (CDX) is a non-profit program for digital media use development. The event attracts members of the brand, retail, end users and supply communities. Join Richard Dirstein, Shikatani Lacroix’s Principal and EVP Design and

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Engagement and Gamification: Predicting Future Customer Needs

Financial Services / Sebastian Maynard

To many people, thinking about finance can be a source of anxiety as well. Paying bills, taking out loans, and withdrawing money are inherently negative experiences, while savings and investment tasks are often considered dry and lack positive emotion. Furthermore, the finance industry in general may be perceived as complicated and dull. Compounded with distrust

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Move over Millennials! Three insights into Generation Alpha

Financial Services / Sebastian Maynard

It seems that everywhere you look someone is talking about Millennials – they do things differently, they’re more socially informed, and they’re more digitally connected. Executives across all industries are trying to mold their strategies to meet the demands of this significant generation. The concept of retail is being redesigned, all messaging touchpoints are being

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Retail Banking 2017

Leave a Comment / Sebastian Maynard

Will your Branch of the Future resonate with your future customers? Branch transformation has been on the agenda of nearly every banking conference for almost a decade now, but there’s no evidence that any bank has landed on an Apple Store equivalent for retail bankers. Popular transformation strategies propose staff reduction and smaller networks, thanks

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Shikatani Lacroix Helps ACE Bakery Break into the Mid-Tier Artisan Market

International Design Awards recognizes CZ Bank

Bank Customer Experience Summit 2017

VR and Neuroscience Enabled Agile Design

Overcoming Stealth Attrition in Retail Banking

DSE 2017: Getting to the Heart of How Consumers Shop

Maximize Your Restaurant’s Efficiency: 6 Proven Strategies to Reduce Wait Time

Why Customers Aren’t Asking for Your Financial Advice

Three Visual Strategies to Connect with Banking Customers

Eight Foodservice Design Trends Influencing Your Customers Today

How to Attract Your Target Customers

Brace for More Changes in the Banking Industry

How Banks Can Fill The Financial Literacy Gap

Shikatani Lacroix Celebrates the Edmonton Oilers with Pepsi

What Agile Banking Means to Today’s Customer

Lacroix Discusses AR, VR, and Neuroscience on HOW Design Live Podcast

Centre for Digital Experience

Engagement and Gamification: Predicting Future Customer Needs

Move over Millennials! Three insights into Generation Alpha

Retail Banking 2017

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