The banking industry is shifting into a new era thanks to disruptive forces such as fintech start-ups, and in response to new needs and expectations of emerging demographic groups, specifically millennials. This massive target group has come of age, but they want different things from a financial institution than their parents given that their life […]
The Three Tiers of Immersive Customer Experience Read More »
It seems that everywhere you look someone is talking about Millennials – they do things differently, they’re more socially informed, and they’re more digitally connected. Executives across all industries are trying to mold their strategies to meet the demands of this significant generation. The concept of retail is being redesigned, all messaging touchpoints are being
Move over Millennials! Three insights into Generation Alpha Read More »
Shikatani Lacroix has been recognized as a finalist for a Digital Signage Expo (DSE) APEX Award in the Retail Category for our work developing engaging customer-facing content and interactive technology for China Zheshang Bank. This award celebrates innovative digital displays, interactive technology and compelling viewer content for B2C and B2B companies. Shikatani Lacroix was selected
Shikatani Lacroix Honored for Digital Excellence Read More »
Will your Branch of the Future resonate with your future customers? Branch transformation has been on the agenda of nearly every banking conference for almost a decade now, but there’s no evidence that any bank has landed on an Apple Store equivalent for retail bankers. Popular transformation strategies propose staff reduction and smaller networks, thanks
Retail Banking 2017 Read More »
The financial services industry is undergoing massive change and financial brands must ensure they are taking the right actions to attract and retain customers in the most cost effective ways. We see eight ways banks need to change their behaviors toward customers in order to grow their brands. 1. Find your brand purpose Have a
Eight Ways Banks Need to Adapt for Customer Retention Read More »
Shikatani Lacroix Design has designed a winter-themed, holiday décor kit and digital signage content spots for 1,200 TD Bank branches, bringing a consistent and professional look to its holiday décor across the branch network. SLD was asked to develop a festive, inclusive, non-denominational, and cost efficient holiday décor kit. The branding exercise looked to standardize
Shikatani Lacroix Designs Holiday Program for TD Bank Read More »
The battle in owning market share for banks is as much about responding to disruptive trends such as “fintech” and millennials, as it is in ensuring their position remains relevant. Learn how banks are currently missing the mark on their position and what they can do to fix it.
Are Banks Positioning Themselves to Fail? Read More »
How design collaboration powers innovation success In the past decade, you couldn’t open a business magazine or attend a design conference without reading or hearing about design thinking and the importance of design in business. The company most cited for being on the forefront of this trend? Apple. While Apple still leads in design thinking,
Designing Innovation: The Next Frontier Read More »
In their short span on the planet, Generation Z has already had a significant impact on all aspects of consumer behavior. In the report, Gen Z and the Future of Money, C Space describes Gen Z (born after 1995) as being comprised of two billion consumers worldwide; about 26 percent of the U.S. population; and
In Personal Banking, Increasingly We Are All Gen Z Read More »
As financial institutions brace for more disruptive change in the coming year, and decade, smart banks are arming themselves with a robust transformation strategy that will meet the changing needs of the new bank consumer. Join Shikatani Lacroix president Jean-Pierre Lacroix as he interviews financial branding expert David Faulkner about the challenges and rewards of
The New Rules of Bank Transformation Read More »
As a bank executive, one of the most urgent matters you face these days is how to update your business model to address the dramatically changing behavior of your customers. One important insight you already leverage is that you understand your customers well: modern banking customers expect service that is personalized, efficient, and immersive, and
Three Strategies Banks Can Learn from Specialty Retail Read More »
With the recent relaxation of Chinese banking regulations, the Chinese banking industry has begun to change dramatically and with that a new Chinese banking consumer is emerging. Until recently, there was little need for differentiation in the banking industry and as a result, every Chinese banking customer was treated the same. Now Chinese consumers are
How to Succeed in the New Chinese Retail Banking Industry Read More »
For the past decade our firm has been helping financial institutions manage tremendous industry and cultural changes, helping them remain relevant to their customers and to find efficiencies required to sustain growth. Our projects often start with the move to smart banking and new channel strategies that have lead to a decline in branch number
Five Things to Consider During a Financial Institution Transformation Read More »
If Smart Banking was the answer to how to leverage technology to deliver a seamless customer banking experience, the next question financial institutions are faced with is “why”? It’s not just because we can, and because everybody and their dog has a mobile phone. It’s because the world is changing, and banks need to adapt
The Move Towards Immersive Banking Read More »
For the past 25 years, we have been working with some of the leading financial institutions from around the globe and have noted the rising need for significant changes on how they integrate their brands as part of the community. The shift to online banking and the rising importance of digital wallets are threatening how consumers
The Rising Importance of Community in the Bank Branch Read More »
Millennials are entering an important life stage for banks as this segment of the population is starting to build wealth while driving potential sales growth in financial products and services. As Millennials provide banks with continued growth opportunities, banks must understand their needs and expectations in order to create a strong affinity with these future wealth generators.
Banking on the Ultimate Millennial Experience Read More »
Shikatani Lacroix designs realistic retail environments using 3D technology that are visualized on augmented reality (AR) and virtual reality (VR) devices to allow clients to experience the retail concepts before physical prototypes are built. To validate the effectiveness of these concepts, Shikatani Lacroix partnered with True Impact to accurately measure a consumer’s emotional response to
The Integration of Neuroscience with Augmented and Virtual Reality Read More »
Toronto-based branding and design firm Shikatani Lacroix has designed revolutionary new branch formats for China Zheshang Bank to create a holistic and agile banking experience for its customers. “We learned that the banking platform needs to evolve into a hub of both conventional banking and digital services that starts with the customer at the center
Canadian Firm Designs Digital Branch Experience for Chinese Bank Read More »
How to Market to Digital Zombies Join Shikatani Lacroix President Jean-Pierre Lacroix and Stephen Griffin, Senior Vice President, Retail Network Strategy/Sales and Staffing Analytics for Regions Bank, at BAI Beacon on Wednesday October 5, 2016 for their presentation on How to Market to Digital Zombies (click title for full presentation): The growth of smart phone penetration
How retail banks can effectively engage with customers in a hyper “Mobile Zombie” world This was the premise for a recent consumer study conducted by Shikatani Lacroix in February 2016. Our firm works closely with financial institutions globally, creating branded experiences to help drive share of banking and bring new purpose to their vast network
Engaging the Mobile Zombie Generation Read More »
