Insights
This section integrates content from our former thought leadership site Design Lounge to provide marketing professionals with a one-stop shop for industry news, applicable case study examples, and insightful thought leadership, including in-depth proprietary research and Outdoor Advertising as well.
Interviewing the top minds in the industry today, we also produce original podcasts discussing brand strategies, market trends and business concerns that address issues currently affecting your organization. Our insights equip brand marketers with the tools for success and provide a platform for discussion. Cruise our pages and don’t hesitate to contact us with any questions or requests.
Latest Insights
The Role of Social Commerce in CPG: Designing for the Scroll, Click, and Buy Journey
A new aisle for CPG brands has fragmented the path to purchase. As the line between social media and e-commerce gradually blurs, platforms like TikTok
The Definition of Community Banking: Why branches must respond to the evolving definition of communities
The definition of community is shifting, and with it, the role of financial institutions in fostering trust, engagement, and long-term loyalty. Traditionally, community banks thrived
How Can Design Help Retailers Reduce Theft?
Concerns about theft in retail have been mounting since the pandemic. What’s behind the shifting dynamics of shrink and how can brands address it? Design
The Future of Community Banking: Consumer’s Perspectives on Saving Community Banking
Community banks, once the backbone of the U.S. financial sector, are facing an existential crisis. More than 3,800 institutions have disappeared since 2004 due to
The Connection Crisis: How Brands Can Bridge The Gap And Drive Customer Loyalty
Loneliness is increasingly being recognized as a global challenge. In May 2023, the U.S. Surgeon General went so far as to call loneliness a public
The State of Casual Dining and Fast Casual Chains: Customer Loyalty and Brand Promise
The casual dining and fast casual restaurant industries have faced significant challenges, with many well-known brands struggling or closing locations. Reports highlight an industry in
